Paiya

Fashion brand Paiya was introduced in September 2011. It combines classic elegance and ladylike style in conceptually strong pret-a-porter  costume design. Brand is made by Dace Minikoviča and designer Inga Tauriņa.

Paiya  offers sophisticated, flirty and feminine garments: dresses, skirts, costumes, blouses, tops, trousers and jackets. Each piece of clothing has a romantic touch which is added by combination of colors, prints, patterns or pleats. Because of the fact that new ideas and continuous solutions are Paiya team’s daily job, each design is based on a carefully cherished idea, which leads to a sketch. The result is beautiful and qualitative garment. 

Label stands for underlining the femininity and its motto is „When the life falls in love with woman”. The woman who chooses Paiya is full of contrasts – she is confident and romantic dreamer, who enjoys every second of her life. In urban environment, she has a charismatic personality and is filled with energy. But when it comes to nature, Paiya  woman is surrounded by a special feminine tenderness. Label is proud of excellent performance „Produced in Latvia” offering women beautiful and high quality clothing.